Window Display Power Tools

It’s difficult to stop busy people in their tracks. You’re lucky if they even notice your store in their daily travels. To attract positive attention to your store you need to have eye-catching displays. The six most important design elements to get people to stop [...]

Amazon vs. Brick and Mortar Retail

This post was originally published on One Step Retail's blog Who is your competition? This is a question I ask my retail customers and typically they respond with a few different company names, but rarely do they respond with Amazon. Amazon’s ability to provide great [...]

How To Use Technology To Provide A Better Customer Experience

I've been in the retail industry for more than 20 years and I can tell you that today's modern shopper is tech-savvy and constantly on the go. With the use of technology implemented in society, shoppers expect retailers to be just as up to date, [...]

Celebrate Independent Retailer Month

Ah, July! Long summer days, cookouts and campfires. Fireworks, celebrations and the red-white-and-blue. It's the time of year in which we reflect on what it means to have our independence as a nation. But for hundreds of thousands of small businesses across the country, July [...]

Pinterest Marketing: How to Measure Your Success

This post was originally published by Retail Minded's Founder and Editorial Director, Nicole Leinbach Reyhle Your Pinterest business page is verified, and your page is stacked with specific, yet creative, boards. Your boards are packed with rich keyword-oriented pins, and your pins link back to an effective [...]