15 Ways To Increase E-Commerce Conversion Rates

When owning an online business, the conversion rate is the feature that has the potential to make or break the company. And, with 47 billion e-commerce sites online already, being the one stand out that people chose to purchase from can be hard to achieve.  [...]

8 Features Every Small Business Need on Their Website

Website design can be a daunting process. But in today's digital age, a lot of people expect your business to be found online. Still, some business owners think that they don't need a website. What they don’t know is that it isn't only necessary to [...]

12 Vital Updates From Instagram In 2019

Making your presence on the platform where you can get the recognition you deserve is the initial step to attain your goal. It is rare to find people without an Instagram account, so the social network has 500 million active users, who are consuming Instagram [...]

Why Small Businesses Must Communicate Clearly to Customers About Shipping

In the wake of Amazon’s commitment to one and two-day shipping, fast delivery is becoming the new normal in e-commerce. According to CNN, 85% of online shoppers have made a purchase from Amazon in the last six months. As more customers purchase from the e-commerce [...]

5 Low-Budget Marketing Ideas For Small Businesses

The desire not to risk a large sum of money when starting a business is perfectly justified. Even if you conducted a thorough analysis of the target audience, made sure that your offer will have a response, thought out a business strategy, investing a huge [...]

Writing Tweets for Your Small Business: A Comprehensive Guide

With platforms, like Facebook, Instagram, and YouTube, which allow a variety of content types, Twitter may seem like a lost cause in terms of marketing. Videos on Twitter look not as engaging as on YouTube or Instagram, and Twitter doesn’t allow posts longer than 280 [...]

8 Unexpected Benefits of Using Instagram for Business

If you are a serious entrepreneur who gives 100% to the business, social media marketing may not seem like too big a deal for your organization. But what if we tell you that social networks can grant you exposure to billions of users worldwide? Instagram [...]

10 Marketing Secrets To Steal From “Game of Thrones”

Now that we’ve all recovered from the final episodes of “Game of Thrones” and said goodbye to our favorite characters (ahem, dragons), it’s now possible for us to step back, take a larger view, and begin to understand some valuable lessons from the series. Completely [...]