“Too often the shortcut, the line of least resistance, is responsible for evanescent and unsatisfactory success.” - Louis Binstock Keep this quote in mind the next time you start thinking about buying an email list. The temptation can be great, especially if you are new [...]
At SnapRetail, it’s our mission to take our independent retailers above and beyond in their online marketing endeavors. April’s product release is packed with new SnapRetail features and enhancements that will continue to set our customers apart from their competition. Keep reading to learn about selling [...]
Read this quick, 3-minute blog post for the who, what, where, when, and why of Facebook’s Website Custom Audience Pixels The Website Custom Audience Pixel is a powerful component of Facebook’s advertising platform that lets you create Facebook Ads that target people who have visited [...]
Picture this: you and your team are called in to solve a mystery no one else can crack. You’re locked in a room and you have 60 minutes to find freedom. The only way out is to perform a series of puzzles, tasks, and brain [...]
Our mission is to provide you, the independent retailer, with tools to compete with big-box stores, build your brand and increase your bottom line. One of our most powerful tools, and all-time customer favorite, is the content. Our retail-specific email templates, social posts and website [...]
This post was originally published on One Step Retail's blog Who is your competition? This is a question I ask my retail customers and typically they respond with a few different company names, but rarely do they respond with Amazon. Amazon’s ability to provide great [...]
As an independent retailer, you should know how important it is to be active on Facebook. And while posting to Facebook daily is imperative to your success on the network, it may also be worth your while to explore Facebook’s advertising options. Before you turn [...]
It’s easy to feel frustrated when you have to start paying for something you used to get for free. Long gone are the days when you could reach your entire Facebook following without having to drop a penny. Still, you can maximize your business's reach [...]
This post was originally published in Independent Retailer. Pinterest is easy, free and recently making a huge difference in the way you market your store. Social media is necessary for independent retailers, but Pinterest is unique in the benefits that it brings to the table. [...]
At SnapRetail, it is our mission to help independent retailers reach their customers, build their brand and grow sales through smart online marketing. In an effort to support our customers, we welcome an exciting addition to our content library: Brand Identity- available to all subscribers. [...]