A guest blog from Cathy Donovan Wagner of Retail Mavens 1. There’s no crying in retail. Every once in awhile, you may find that you made a mistake in your buying. Maybe you reordered one too many times. Perhaps you ordered something in [...]
Coupons, discounts, and deals, oh my! While providing coupons during the holiday season might seem cliché, there comes a time when coupons are expected by your customers. According to The Social Habit, 70% of email readers open emails from a brand or company in search [...]
When do customers prefer to receive promotional emails during the holidays? When do they typically engage the most with social posts? Do customers typically like to receive information before the big sales start or on the official day? In order to shed some light this [...]
There’s a new type of post in town - Image Carousels! With this latest Facebook update, you’ll be able to showcase clickable, scrolling images in a single post. Bonus! These posts serve as a hybrid between an image share and link share. How do you [...]
The founders of #GivingTuesday say it best, “We have a day for giving thanks. We have two days for getting deals. Now, we have #GivingTuesday, a global day dedicated to giving back.” It’s simple! On Tuesday, December 1, donate to your favorite cause or [...]
An email list is your biggest secret weapon to reaching your customers effectively. Think about it - what if social media dissolved tomorrow? You’d have no way of contacting your customers that you’ve worked hard to cultivate and turn into fans. The only recourse [...]
It’s that wonderful time of year when Thanksgiving and Christmas are at war for marketing space. The next few months are key to having a successful end of the year. What better way to drive traffic to your store than with a great holiday event? [...]
At SnapRetail, we love Halloween! Not only do we decorate the office, but we dress up and celebrate in style. Check out some of this year’s most creative costumes. Two Princess Leias, a Blue Tooth [...]
Cue the jingle bells! Our Winter Workshop for 2015 is almost here! You can stock great products and plan exciting sales, but without a marketing strategy your customers likely won’t know about them! You didn’t start your small business because of your love for [...]
According to a recent study, 78% of shoppers used the internet for research during the holiday season last year. Your customers are making their lists and checking them twice...online. Even if your business isn’t e-commerce, you have an opportunity to make an impact on sales [...]