Shopper Psychology: A Leg Up for Small Businesses

As a small business, you need every edge you can get to help your business perform well. You already have your product or service down, and you know that you have to deliver top class service if you want your business to do well. [...]

Top 8 Ways to Gather A Crowd At Your Pop-Up Store

A guest post from our friends at Fit Small Business Pop-up stores are temporary retail establishments that are designed to reach and engage customers through a creative experience. The cost of opening a pop-up shop is much less than that of a brick-and-mortar [...]

[New Feature] Animated GIFs for email, social, website & e-commerce

What is an animated GIF? A GIF is a type of image file. An animated GIF means the image includes animation or movement. A GIF does not include sound. Think of it as a looped, short, silent video or a slideshow. You can now [...]

How to Have an Effective Product Launch [Jewelry]

You’ve searched the show floor. You’ve purchased the perfect product. You’ve put together a merchandising plan. You’re excited about it! Now what? Investing in new product is exciting! But only if it sells. With proper planning, you can ensure it sells. When you purchase [...]

16 Free Tools for Digital Marketing

Here at SnapRetail we work with thousands of small business owners tackling their digital marketing. Over the years, we have picked up a few tools that make life a little easier and we want to share them with you! From finding photos, to editing [...]

What Makes Good Copywriting? 5 Steps to Create a Top Notch Ad Copy

When it comes to copywriting, you may think you already know what makes good writing stand out. It's the pieces that convince others to buy, that stand out and sell the product in a new and meaningful way. This is all true, but if [...]