This post was originally published in Independent Retailer. Nearly 1 billion websites exist out there in the World Wide Web. Millions of those websites have hundreds of individual landing pages. We are not math experts (just marketing ones), but we can assume that is a [...]
It’s difficult to stop busy people in their tracks. You’re lucky if they even notice your store in their daily travels. To attract positive attention to your store you need to have eye-catching displays. The six most important design elements to get people to stop [...]
“Too often the shortcut, the line of least resistance, is responsible for evanescent and unsatisfactory success.” - Louis Binstock Keep this quote in mind the next time you start thinking about buying an email list. The temptation can be great, especially if you are new [...]
Read this quick, 3-minute blog post for the who, what, where, when, and why of Facebook’s Website Custom Audience Pixels The Website Custom Audience Pixel is a powerful component of Facebook’s advertising platform that lets you create Facebook Ads that target people who have visited [...]
Our mission is to provide you, the independent retailer, with tools to compete with big-box stores, build your brand and increase your bottom line. One of our most powerful tools, and all-time customer favorite, is the content. Our retail-specific email templates, social posts and website [...]
As an independent retailer, you should know how important it is to be active on Facebook. And while posting to Facebook daily is imperative to your success on the network, it may also be worth your while to explore Facebook’s advertising options. Before you turn [...]
It’s easy to feel frustrated when you have to start paying for something you used to get for free. Long gone are the days when you could reach your entire Facebook following without having to drop a penny. Still, you can maximize your business's reach [...]
This post was originally published in Independent Retailer. Pinterest is easy, free and recently making a huge difference in the way you market your store. Social media is necessary for independent retailers, but Pinterest is unique in the benefits that it brings to the table. [...]
At SnapRetail, it is our mission to help independent retailers reach their customers, build their brand and grow sales through smart online marketing. In an effort to support our customers, we welcome an exciting addition to our content library: Brand Identity- available to all subscribers. [...]
Instagram has become one of the most popular social media platforms among people of all ages, and savvy businesses are finding creative ways to tap into its potential as a new marketing channel. Keep reading for the best Instagram tips for retailers. If you’re [...]