Promoting your online store will be an ongoing process, but don’t miss out on the opportunity and excitement of a brand new store. You only launch your store once, so make sure you’re maximizing this freshness and newness! You have a plan. You have the [...]
Picture this. You just took the photo of a lifetime of new inventory that just arrived at your store. This picture is perfectly staged, you’ve found the best natural lighting, and you’re ready to share it on all of your social media platforms. Before thinking, [...]
Analytics: The dreaded word that brings up thoughts of numbers, equations, and all that you hated about high school math. While this is still true for a bulk of the cases (kidding!), understanding the impact your business has on social media is a major necessity in [...]
Verifying your website on Pinterest is an easy way to gain access to additional features, including more in-depth analytics. Follow the steps below to verify your site: 1. Log in to your Pinterest account and navigate to account settings. Click the “Confirm Website” button [...]
Instagrammers rejoice! We can now easily switch between accounts. Gone are the days of logging out of one account, logging into another (and if you’re like me resetting your password because you’ve forgotten it), then logging out, and logging in to the original account. One [...]
The year was 1980: Jellies were the rage and The Buggles said it best with, “Oh-a-oh...Video killed the radio star!” Video was a big deal and brought a change to music. Now over thirty-years later, it is still a big deal and a must-have for [...]
Emojis - those little symbols appearing in text messages everywhere. However, start to imagine emojis in email subject lines too! In the mess of numbers, letters, email address and more, an emoji can break through the monotony and say, “Here I am! Open me first!” A recent [...]
Coupons, discounts, and deals, oh my! While providing coupons during the holiday season might seem cliché, there comes a time when coupons are expected by your customers. According to The Social Habit, 70% of email readers open emails from a brand or company in search [...]
There’s a new type of post in town - Image Carousels! With this latest Facebook update, you’ll be able to showcase clickable, scrolling images in a single post. Bonus! These posts serve as a hybrid between an image share and link share. How do you [...]
An email list is your biggest secret weapon to reaching your customers effectively. Think about it - what if social media dissolved tomorrow? You’d have no way of contacting your customers that you’ve worked hard to cultivate and turn into fans. The only recourse [...]