The community you're situated in, is the lifeblood of many businesses. They sell and provide services to the people within that area, and so they rely on their patronage to keep business alive and well. But, many businesses are unknowingly making at least one [...]
Before you start purchasing, dive into reports to build a foundation for your buy plan. Look at what percentage of your total inventory is over 12 months of age. That is your report card on buying in the past. Depending on what it shows, [...]
Ebbs and flows are a natural part of running a retail business, and it’s not uncommon for your cash flow —or encounter a downturn–at certain times of the year. Managing these dips and upswings can be a challenge: making sure there is enough cash [...]
Creating an open-to-buy isn’t difficult, but it is time consuming. It is also essential. A monthly open-to-buy acts as the foundation for disciplined purchasing. STEP 1 One of the most important parts of an open-to-buy is the projected sales for the month by department. [...]
What is Net Promoter Score (NPS)? Net Promoter Score or NPS was developed by Fred Reichheld, a partner at Bain & Company in 2003 as a research project to create a survey question that correlated with customer behavior. Since then, NPS has been adopted by [...]
What is the 60/30/10 rule? The 60/30/10 rule is a social media marketing technique that helps you maximize your social media impact by leveraging engaging content, sharing information from non-competitive businesses and local or industry organizations, and promoting products and services. We typically [...]
Our Director of Customer Support, Justin Shoup, interviewed a current SnapRetail subscriber to get the scoop on her online marketing! JS: I’m here with Karen from Sew Creative in Ashland, OR. Karen recently signed up for our Managed Services package where one of our [...]